Cyber Monday was created by retailers to encourage people to shop online. This is a marketing term used for e- commerce transactions on the Monday after Thanksgiving in the United States. Cyber Monday is a term that has been adopted by electronic commerce retailers to describe the Monday following the U.S. Thanksgiving weekend, and refers to the beginning of online holiday shopping season. As brick-and-mortar stores often do with Black Friday, online merchants usually offer special promotions and discounts on this day.

Cyber Monday is celebrated on the Monday following the Thanksgiving weekend.

Cyber Monday started in 2005 as the online shopping equivalent to the well-known Black Friday.